E.T. Phone Home...

...and Outdoor Living Expo, UFO Conferences, and Farmer's Market Season is Back!

Together With

Underwoods Fine Jewelers (logo with white outline)

Known for their one-of-a-kind award-winning designs, Underwoods is one of the first jewelry stores to ever be inducted into the National Jeweler Hall of Fame. At Underwoods, you’ll be able to bring your vision to life with their design team and in-house custom workshop. View their newest merchandise HERE.


Over 125 Vendors On Display At The NWA Home & Outdoor Living Expo

Unlock the potential of your dream home during the NWA Home & Outdoor Living Expo at the Rogers Convention Center this weekend from Apr 5-7.

  • Meet The Experts: Over 125 vendors and specialists will be present, offering expert advice and sharing the latest trends in home improvement, landscaping, renovation, home technology, and more.

  • Make Plans: Map out your picture-perfect remodel during one of the Design Seminars, fire up the grill during Outdoor Cooking Demonstrations, and enjoy exciting games, prizes, and giveaways. Local food trucks will be present so you can grab lunch while you explore!

Weekend passes are $10, $8 for seniors, and free for kids under 17. Buy tickets online HERE.


It’s Farmer’s Market Season In Fayetteville!

NWA Daily

The Fayetteville Farmer’s Market will host the Opening Day of its 2024 season on the Fayetteville Square this Saturday, Apr 6, from 7a-2p.

  • Kick-Off: The morning will feature a special proclamation from Mayor Jordan at 9a to kick off the 2024 season. The Fayetteville Farmer’s Market each Saturday morning is one of the best ways to enjoy Downtown Fayetteville.

  • In Full Bloom: Shop fresh local produce, plants, flowers, baked goods, meats, craft goods, and more from a fantastic lineup of local growers and artisans, along with all the great shops and eateries around the Square.

Follow along for updates and vendor highlights HERE.

Lauren Williams Shares About NIL Deals As A College Athlete On The Next Generation

Tumble into the world of college gymnastics as The Next Generation podcast sits down with Northwest Arkansas local Lauren Williams for a closer look into being a student-athlete, how NIL deals have impacted college sports, and chasing your dreams.

  • Local Legend: Generations Bank recently announced a NIL deal with sophomore Lauren Williams, the program’s first in-state recruit in over a decade. Williams is a Rogers native who trained at Aspire Gymnastics Academy and graduated from Bentonville High School.

  • Living The Dream: Get a behind-the-scenes look at Navigating NIL as a College Athlete as Lauren Williams shares her gymnastics journey from starting gymnastics at 5 years old, the team culture at Arkansas, rocking the floor, and the joys of training under her childhood hero Jordyn Wieber.

Find new episodes on Apple Podcasts and Spotify.


UFOs Spotted Over Eureka Springs 🛸

NWA Daily

The 36th annual Ozark Mountain UFO Conference returns to Eureka Springs for an out-of-this-world experience next weekend, Apr 12-14.

  • Phoning Home: A time-honored tradition, the conference was founded by Lou Farish in the late 80s as a gathering for the top experts in the field of UFOs, extraterrestrials, lost civilizations, crop circles, and the paranormal.

  • Beam Me Up: The event will be hosted at the Best Western Inn of the Ozarks in Eureka Springs and the schedule includes conversations with speakers from varied backgrounds and expertise, as well as vendors featuring unique, handcrafted goods. 

Register for the UFO Conference online HERE


Home Sweet Home Music Festival Returns With Stellar 2024 Lineup

Music and hospitality collide during the 5th annual Home Sweet Home Music Festival, coming to Bentonville on April 26–27.

  • In The House: Organized by local community cultivators City Sessions, this music-filled weekend consists of 55 shows featuring 23 local artists and 18 national artists hosted across 20 homes in Downtown Bentonville. This year’s lineup includes Abby Holliday, Mike Mains & the Branches, Phillip Michael Scales, Ira Wolf, and more!

  • One Pass, 50+ Shows: Festival Passes provide access to two headliner shows on Friday night @ Louise and Thaden Field featuring Abraham Alexander and The Bros. Landreth, over 50 house show options on Saturday from 2:30–10:30p in houses all around downtown Bentonville, and a Community Street Dinner with the Artists on Saturday, including food trucks and live music.

Festival passes are $150, and prices increase on Apr 14. Reserve yours HERE.

NWA Daily Picks

In other news…

  • 💋 Crime of Passion: Dive into the world of art, crime, and comedy with TheatreSquared's Laughs in Spanish. Meet Mariana, a gallery director caught in a web of chaos in this hilarious blend of caper comedy and telenovela romance. On stage now-May 5, get tickets to see it first!*

  • 🐕️ Three-Legged Donations: Best Friends invites you to save three times the lives of pets in Arkansas! When you make a gift to homeless animals through Best Friends Animal Society between now and May 31, it will be triple-matched, thanks to Post Consumer Brands! Make your gift today!*

  • 👷 If You Build It: NWA Build My Future is hosting the Construction Career Day & Industry Showcase today, Apr 3, at The Jones Center from 8:30a-2p.

  • 🌸 Flower Power: The Flowerslinger, a luxury floral design studio in Fayetteville, was ranked among the Top 55 Event Florists in America by Florists Review.

  • 🌺 Petals & Such: Speaking of flower shops, here’s our guide to 5 Unique Flower Shops in Northwest Arkansas — in case you’re looking for the spring wedding season!

  • 🏌️ Masters Week: Social Project Bentonville has a whole lineup of events planned to make Masters Week extra special — daily events, extended hours, and even special merch!

  • 👕 Ahhh, Shirt! Join B-Unlimited for its Grand Re-Opening and 30-Year Anniversary Party at the new storefront on Block Ave in Fayetteville today from 3:45-6p.

  • 📅 NWA Calendar: Stay up to date with events mentioned in the newsletter, or post your own upcoming events on our Events Calendar!

  • 🚀 Launch Your Message: Share your message with our growing community of 35,000+ readers. We have several advertising opportunities to help you share your story with Northwest Arkansas.

*Content is sponsored


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