GoatLab Brewery Named Official Craft Brewery Of The Arkansas Razorbacks And Arkansas Edge

GoatLab Brewery in Lowell has been named the Official Craft Brewery partner of the Arkansas Razorbacks and Arkansas Edge, the Hog’s official NIL collective.

• Cheer & Beer: Rooted in family values and German brewing traditions, GoatLab epitomizes the heart of local business in its commitment to excellence and community engagement. Owner Bill Adams also founded The Grove Comedy Club and plays a significant role in the local nonprofit Ale-Truism.

• Tusk On Tap: GoatLab’s new craft beer, TUSK, was brewed with Razorback fans in mind. Proceeds from TUSK sales will support NIL opportunities for Arkansas student-athletes, and spent grain from the brewing process will be shipped to live mascot Tusk VI as a snack for lending his Name, Image, and Likeness to the project. TUSK is on tap now at GoatLab and will be available in local stores starting Aug 15.

Learn more about the partnership HERE.